Donor Marketing
5 Ways to Increase Donor Retention for Charities
Simple, evidence-based tactics to keep donors engaged and giving year over year—without overspending on acquisition.
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Blog & Insights
Ideas for Mission-Driven Marketing
Practical tips and strategies for NGOs, charities, and social impact organizations. Donor acquisition, storytelling, and campaign best practices.
Storytelling
How to Tell Your Impact Story in 90 Seconds
A framework for turning program outcomes into compelling narratives that resonate with supporters and funders.
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Paid Media
Facebook & Google Ads for Nonprofits: A Starter Guide
How to run effective, low-waste campaigns on a limited budget—with real benchmarks from charity clients.
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Email
Email Open Rates: What’s Normal for NGOs (And How to Improve)
Benchmarks and quick wins for subject lines, send times, and list hygiene so more supporters see your message.
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Foundations
Marketing for Grant-Makers: Building Visibility Without Bloat
How foundations can communicate their mission and attract aligned grantees without big marketing teams.
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Social Impact
Growing Your Volunteer Base with Content and Community
Tactics for community orgs and social enterprises to recruit and retain volunteers through content and events.
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